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Are you a baker or cereal grower looking for ways to improve your business? It’s high time you made a commitment to an approach that respects both the environment and the health of your customers… The slow food movement can really support you and help you boost your business… But what is it really all […]
Setting up as a farmer-baker is a lifestyle choice that must be guided by passion. To grow cereals, turn them into flour, and create bread, pastries, biscuits or pasta, you need to be organised, have a plan of action and faultless equipment. But what strategy should you adopt to make a name for yourself? Should […]
More and more people with a passion for local produce are taking up the challenge of becoming a local baker. To stand out from the crowd and stand up to the agri-food industry, it's essential to find ways of differentiating your products. Do you want to go down this route, but don't know where to start? Here are our 3 ideas for catching customers' eyes!
More and more self-employed people are choosing to combine growing cereals with baking. To satisfy our appetites, farmer-bakers are taking matters into their own hands, managing everything from field to plate. But how can you be a profitable farmer-baker today? What are the keys? How can you have a clear vision of your business so […]
Would you like to start producing organic pasta professionally, but don’t know where to begin? What are the steps involved in setting up such a project? What resources do you need? What strategy do you need to put in place to establish yourself in the market and attract the attention of consumers? Here are the […]
Are you a cereal grower looking for ways to make the most of your wheat production? There are many strategies to adopt, and we can help you to develop your business in a well-thought-out way. Your cereal production needs to attract new customers and enable you to counter the economic and environmental crises that are […]
In this infographic we look at 5 key points: You’ll find these points illustrated. To cut a long story short, here are the answers to these questions:
When you’re a cereal farmer, you’re committed to growing your grain in a way that respects the land. Often, it’s even a tradition handed down from father to son… However, as soon as the cereals are processed, all this care is almost undone. They are used to make products that do not always respect consumer […]
Flour milling is an art that requires great expertise. Choosing the right flour for each type of bread, pastry, pasta or biscuit is a well-kept secret for millers, who are constantly expanding their knowledge of cereals and milling. How do they produce their flour? Why is the milling sector in a bad way? What strategies […]
Organic flour is made from organically grown seeds. If we are hearing more and more about this type of farming, it’s because the health stakes are so high. Pesticides, GMOs and chemical fertilisers are now banned from our plates, to the benefit of our health. So what are the advantages of producing organic flour? If […]
The way we consume is changing: quality is now a priority when it comes to food. That’s when the decision to produce unrefined flour makes perfect sense. Are you a professional who would like to start producing this type of food, but don’t know how to go about it? Let’s take a closer look at […]
At a time when competition is increasingly fierce, it can sometimes be difficult to stand out from the crowd when you’re a farmer, baker or even cereal grower. So you’re wondering what to focus on? How can you attract the attention of consumers and grow? Offering quality seems to be the strategy most appreciated by […]